Assistance League Thrift Shop Lauds Return of Broadway Plaza, WC

As seen in photo, Assistance League of Diablo Valley Corporate Partners Committee’s “Miss Mannequin” (far r.) welcomes returning Macerich-Broadway Plaza Corporate Partner Volunteers (standing from l. to r.) Levi Ennis, Mayo Caro, Tracy Dietlein, Shelly Dress, Dan Sanchez and Greg Aguirre.

Established in 1978, Assistance League® Way Side Inn Thrift Shop, located at 3521 Golden Gate Way in Lafayette, is the primary fundraiser for Assistance League of Diablo Valley’s nine philanthropic programs. Since 2006, the organization has enjoyed a Corporate Partnerships component, where employee volunteers from local businesses and corporations become hands-on involved with several of our philanthropic programs.

On Monday, January 28, a team of Broadway Plaza Corporate Volunteers returned to share their creative expertise in window display, as well as to sort donated inventory and attend to the business of “heavy lifting.” Appropriately, “Miss Mannequin,” previously donated by the good neighbors from Broadway Plaza, was on hand to greet them.

In earlier years, the Broadway Plaza Corporate Partners team coordinated denim collection events at Broadway Plaza, which they not only donated to the Assistance League Way Side Inn Thrift Shop, but bundled, delivered, and displayed these garments in order to maximize sales. As important, the Broadway Plaza team also participated in the nationally acclaimed Operation School Bell® clothing events. On more than one occasion, they reported to the chapter house annex in Walnut Creek, where they filled bags with clothing to be delivered to designated schools.

The longstanding corporate partnership that Assistance League of Diablo Valley has enjoyed with Macerich-Broadway Plaza has gone beyond “social responsibility.” It celebrates the pride of two civic-minded organizations who share values, visions, and missions as they continue to make a difference.

To learn more about Assistance League of Diablo Valley, its Corporate Partnership Program, and the Way Side Inn Thrift Shop, please visit this website: www.assistanceleague.org/diablovalley.